Aston Martin becomes Bero's alcohol-free beer partner
14 Nov 2025|130 views
Bero, the premium alcohol-free beer brand founded by Spiderman (Tom Holland), has announced a three-year partnership with Aston Martin, which will see the latter become its official alcohol-free beer partner.
The partnership will see Bero become a prominent feature across core elements of the Aston Martin brand, including collaborative content and global events. In addition, Bero and Aston Martin have also confirmed the start of collaborative Bero products, with more details to be revealed in due course.
John Herman, CEO of Bero, expressed his excitement at the partnership, stating that "We can't wait for our two brands to work together to create experiences for people who seek an enriched lifestyle".
Bero will be visible at select Aston Martin events and experiences globally showcasing their dedication to quality, craftsmanship, and tradition.
Bero, the premium alcohol-free beer brand founded by Spiderman (Tom Holland), has announced a three-year partnership with Aston Martin, which will see the latter become its official alcohol-free beer partner.
The partnership will see Bero become a prominent feature across core elements of the Aston Martin brand, including collaborative content and global events. In addition, Bero and Aston Martin have also confirmed the start of collaborative Bero products, with more details to be revealed in due course.
John Herman, CEO of Bero, expressed his excitement at the partnership, stating that "We can't wait for our two brands to work together to create experiences for people who seek an enriched lifestyle".
Bero will be visible at select Aston Martin events and experiences globally showcasing their dedication to quality, craftsmanship, and tradition.
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