McLaren Automotive announces new Head of Asia Pacific

McLaren Automotive has appointed Charlotte Dickson as its new Head of McLaren Automotive Asia Pacific.

Dickson is based in Singapore where she will oversee the company's sales, marketing and aftersales activities across the Asia Pacific and China region, including both Australia and New Zealand. Charlotte will report directly to George Biggs, Managing Director of McLaren Automotive Asia Pacific and China.

Charlotte previously worked in McLaren Technology Centre's Commercial Operations department in the U.K., where she successfully delivered consistent wholesale and revenue for the business. Arriving in the region in 2018, her tenure as Market Manager for North Asia contributed to the successful launches of various McLaren models in Taiwan, Hong Kong and South Korea. Holding previous roles at both Rolls-Royce Motor Cars and Bentley Motors, operating in Europe, the U.S and the Middle East, Charlotte brings with her more than 10 years' experience in the luxury automotive industry.