McLaren marks grand opening of new brand centre in Las Vegas
20 Oct 2023|220 views
Headed to Las Vegas for the holidays? You'll be able to snag a McLaren if luck is on your side.
The firm has marked the grand opening of a new, first-of-its-kind brand experience centre within the Wynn Las Vegas. Operated in partnership with O'Gara - one of McLaren's largest global retailers - the 232sqm store designed to deliver an immersive brand experience for fans, enthusiasts, and potential customers of the brand.
The brand centre features a regularly rotating display of three McLaren supercars and will frequently showcase the firm's more unique offerings, including the McLaren Senna and Elva. Guests will also be able to configure their own dream McLaren at the centre, in what is described as the world's largest McLaren showroom configurator, or try out their skills of the same brand of racing simulator that is used be McLaren Formula One Racer Lando Norris, all while a professional driver coach offers assistance to help visitors further hone in their skills.
And for those whose pocketbooks don't quite extend to a new McLaren, a range of McLaren merchandise are also available at the new brand experience centre including the Tumi McLaren luggage range, as well as limited edition Las Vegas-themed t-shirts. More than 17,000 guests are said to already have visited the brand's new retail centre, presumably since its soft opening.
Headed to Las Vegas for the holidays? You'll be able to snag a McLaren if luck is on your side.
The firm has marked the grand opening of a new, first-of-its-kind brand experience centre within the Wynn Las Vegas. Operated in partnership with O'Gara - one of McLaren's largest global retailers - the 232sqm store designed to deliver an immersive brand experience for fans, enthusiasts, and potential customers of the brand.
The brand centre features a regularly rotating display of three McLaren supercars and will frequently showcase the firm's more unique offerings, including the McLaren Senna and Elva. Guests will also be able to configure their own dream McLaren at the centre, in what is described as the world's largest McLaren showroom configurator, or try out their skills of the same brand of racing simulator that is used be McLaren Formula One Racer Lando Norris, all while a professional driver coach offers assistance to help visitors further hone in their skills.
And for those whose pocketbooks don't quite extend to a new McLaren, a range of McLaren merchandise are also available at the new brand experience centre including the Tumi McLaren luggage range, as well as limited edition Las Vegas-themed t-shirts. More than 17,000 guests are said to already have visited the brand's new retail centre, presumably since its soft opening.
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