McLaren reveals bespoke expression of its 750S model

McLaren Automotive has revealed Project Chromology by MSO, a bespoke expression of the 750S created in close collaboration with British abstract artist Nat Bowen.

Working alongside Bowen, McLaren Special Operations (MSO) developed an innovative layered paint technique and applied it across the surfaces of the 750S. The method translates the signature characteristics of her practice - layered depth, translucency, and the emotional resonance - into a refined automotive finish.

Across the sculpted surfaces of the 750S, Bowen's chromatic principles are reimagined through MSO's bespoke capabilities

Developed for this collaboration, the new MSO Chromatic Layered Finish builds colour through multiple translucent coats, allowing light to reveal shifting depth and tonal movement. The finish introduces a subtle, raised texture within the paint surface - a first for MSO - creating a tactile dimensionality that can be both seen and felt.

Each Project Chromology 750S will be built for a select group of MSO clients, featuring a unique MSO palette inspired by Bowen's chromatic themes. In addition, MSO has developed and introduced 24-carat, hallmarked gold-plated badging for the first time, exclusively for this project. Positioned on the front, sides, and rear, each badge features a backing colour precisely matched to the central tone of its corresponding palette.

Each Project Chromology 750S will only be built for a select group of MSO clients

Every commission will also be accompanied by an original artwork created by Bowen, offering owners a physical interpretation of their palette beyond the car.

The bespoke 750S made its global debut during this year's iteration of the Miami Art Week, which ran from 1 to 7 December 2025, one of the world's leading celebrations of contemporary art - a fitting setting for a collaboration that unites colour psychology, design innovation, and McLaren's bespoke craftsmanship.