Mercedes-Benz launches all new flagship sedan

Mercedes-Benz Singapore has launched the all new S-Class. The flagship sedan of the tri-star marque is engineered with three priorities - 'Intelligent Drive', 'Efficient Technology' and 'Essence of Luxury', allowing it to be not just a technological spearhead for Mercedes-Benz, but for automotive development as a whole.

For the first time in the history of the S-Class, the development focus was on the long-wheelbase saloon. To underline the effortless superiority of the new S-Class and its ambition to lead, the radiator grille is now larger, upright and distinctly three-dimensional in design.

The size and space have been fashioned in such a way that the S-Class appears prestigious and the powerful roof line is also in keeping with the car's sporty coupe-style intentions. The real highlights are the new-style tail lights which are completely encased by the car body, and thanks to this integrated styling and meticulously crafted inner workings, the design is completed right down to the last detail.

A hundred years or so after the introduction of electric lighting in motor vehicles, Mercedes-Benz is now making a complete switch to LED technology - the new S-Class is the first vehicle in the world whose interior and exterior do without a single light bulb. Almost 500 LEDs illuminate the road, the vehicle, the interior and the boot.

With its clear architecture, the interior design of the S-Class embodies a classic, superior, cutting-edge saloon. The perfectly coordinated use of materials and colours produces an exclusive interior seemingly cast from a single mould. Metallised switch surfaces with pearl-effect paint finishes in three colour shades to suit the interior colour particularly highlight the outstanding quality. High quality and elegance harmonise with clarity and functionality - the interior design of the S-Class combines ride comfort, spaciousness and user-friendliness to the highest standard.

With numerous world firsts such as the ENERGIZING massage function based on the hot-stone principle or active seat ventilation with reversing fans, Mercedes-Benz has raised seating and climatic comfort in the S-Class to a new level. The ENERGIZING massage function on the hot-stone principle is a unique massage function with 14 separately actuated air cushions in the backrest, as well as an integrated warming function. There is a choice of six massage programmes, two of them using the warming function. The function is also available for the rear seats.

Three variants are featured - the S 350 BlueTEC with 258bhp and 620Nm of torque, S 400 HYBRID with 306bhp and 370Nm of torque and S 500 with 455bhp and 700Nm of torque. All models boast class-leading efficiency and up to 20 percent lower fuel consumption than the outgoing model series.

The new S-Class is also the world's first car to be able to detect bumps on the road ahead. If ROAD SURFACE SCAN detects such unevenness by means of the stereo camera, MAGIC BODY CONTROL instantaneously sets up the suspension to deal with the new situation. This innovative suspension system is available for the eight-cylinder models.

Avoid accidents and mitigate their consequences - this is the integrated approach adopted by Mercedes-Benz Accident Research under the heading 'Real Life Safety'. Mercedes-Benz is systematically pursuing this strategy in the S-Class with numerous new assistance systems and greatly enhanced functions. Mercedes-Benz calls this 'Intelligent Drive' and the new functions all rely on the same sensor system, comprising a new stereo camera together with multi-stage radar sensors, giving the new S-Class 360-degree all-round vision.

Price (inclusive of COE)

Mercedes-Benz S 350 L BlueTEC - $447,888
Mercedes-Benz S 400 L HYBRID - $484,888
Mercedes-Benz S 500 L - $597,888