Mercedes-Benz offers glimpse of future luxury segment

With the introduction of the Van Electric Architecture (VAN.EA), Mercedes‑Benz is redefining the privately positioned van and taking it into the luxury segment with a special focus on the 'Private Lounge'.

The brand says that its future model portfolio of MPVs will range from practical, entry-segment family vehicles and exclusive VIP shuttles to luxurious and spacious limousines, each in line with different customer requirements.

The Vision V show car is a luxurious and elegant chauffeur-driven limousine where analogue craftsmanship merges with an immersive user experience to create a holistic experience with a cocooning effect

Thus, the Vision V show car offers a glimpse of the top-end version, combining space, exclusivity, and an immersive, digital experience.

The large 'portal' door on its right and the illuminated, retractable running board ensures comfort and easy access to its rear lounge area. A switchable glass wall separates the "Private Lounge" from the driver's area. If desired, the glass can be changed from transparent to opaque, either completely or in sections.

Similar to a sideboard, display cabinets are set into the dark wood trim along the side walls, providing space for personal accessories. The centre console between the two individual seats is also designed as a display cabinet and comes with a touchpad for operating the infotainment system, as well as a fold-out table.

In the cabin of the Vision V, crystal white Nappa leather and shimmering white silk complements large, decorative elements made of open-pore burr wood

The first-class seats are electrically adjustable and made from highly flexible tubular cushions. Additionally, they can be reclined into a comfortable flat position.

One of the highlights of the "Private Lounge" seating area is the retractable, 65-inch cinema screen located under the floor and, if activated, glides up from a console designed with burr wood and Nappa leather. With its 4K resolution, the screen displays video and games with clarity and detail.

With its 4K resolution, the cinema screen displays video and games with the utmost precision. Combined with a Dolby Atmos surround-sound system, it offers the perfect spatial sound enjoyment

The Vision V has a newly interpreted chrome radiator grille with three horizontal illuminated glass louvres at its front, with two power domes on the short bonnet that extend into the cockpit. The illuminated louvres also make a return in its 24-inch wheels and in its large rear window, which is framed by over 450 three-dimensional illuminated louvres that serve as taillights and brake lights.

Further information on the Vision V show car can be found here.