Morgan moves part of its assembly line to London for a craft show

The Morgan Motor Company will relocate part of its production line away from Malvern Link, Worcestershire, for the first time in its 113-year history, to showcase its unique mix of craft and technology at London Craft Week, happening from 10 to 13 May.

Running as an 'open house' format, a handpicked selection of the company’s master craftspeople will relocate to Morgan Works London, the brand's flagship central London dealership, to continue building as an extension of the production line.

Visitors to the show will be able to discover more about Morgan's unique approach to vehicle production, as told by the individuals at the heart of it. From carpentry used in the body frames through to aluminium fabrication and leatherwork employed for the sports car’s interiors, visitors will learn about how each Morgan sports car is made.

A selection of unique vehicles will be displayed at Morgan Works London for the week, including the all new Super 3 and Dave Burt's own 'Mr. London' Plus Six, alongside a wealth of parts and props transported from Malvern to demonstrate all areas of the Morgan brand.