One of the world's first tattooed cars revealed at Gumball 3000 rally

Crowds gathered on Regent Street in London last Sunday to watch the unveiling of one of the world's first tattooed cars as part of the Gumball 3000 Rally.

London based tattoo artist, Aleksy Marcinow, joined London Motor Museum owner Elo to reveal the tattooed Gumpert Apollo for the London Supercar workshop. The inspiration for the car's tattoo design came from Japanese bodyart Irezumi, with the project taking two weeks to complete.

Elo, London Motor Museum owner and founder, commented, "I wanted Aleksy, one of the hottest tattoo artists to date, to tattoo a very special car to me. We used the same process as you would use on a body, just on a car. I felt confident leaving Aleksy to it and the result is just fantastic - it's all his own art."

The London Supercar workshop also displayed 10 luxury supercars ranging from the 1930s to the modern day, all of which attracted huge numbers of people throughout the day.