2026 Lexus ES precedes launch with new campaign video

The all-new Lexus ES is nearly here, and presaging its launch is a new campaign, called "The Standard of Amazing".

Inviting viewers for a closer look at the 2026 ES inside and out, the 60-second video highlights how the new luxury sedan redefines what modern luxury feels like: Serene, intelligent, and electric. The new ES's sculpted silhouette flows with quiet confidence, and its actual quietness is as much a part of the experience, creating an atmosphere designed for reflection and comfort. 

Lexus has confirmed that the upcoming ES will be offered in both battery-electric and hybrid forms.