Puma unveils Red Cube store in the heart of the city
12 Sep 2012|4,526 views
Puma, one of the World's leading Sportlifestyle companies, is warming up the Gran Prix atmosphere here on our sunny island. Dubbed the ‘Red Cube’, the tetris-inspired pop-up store showcases the brand's latest motorsports collection. The launch was presented to a crowd of media, joined by PUMA Friends, including footballers Lionel Lewis, Isa Halim, sprinter Calvin Kang. Local personalities such as actress Dawn Yeoh and electro DJ Andrew T also showed up in style donning PUMA sportswear.
Prominently situated at one of the quad sides of Raffles City Shopping Centre in a coat of bright red, the store also highlights the brand's standing commitment towards motorsports. As the Official Team Partner of Mercedes AMG Petronas and Scuderia Ferrari Formula One teams, Puma has unveiled a brand new range of apparels, footwear, and accessories in the team colours. The collection also comprises of a series of fashionable sportswear from BMW Motorsports.
Speaking at launch is Miss Sheryl Wong, General Manger of PUMA Singapore, "F1 is one of the most anticipated events in Singapore and PUMA is very pleased to present the PUMA Motorsports Red Cube pop-up store which carries the brand new Mercedes AMG Petronas range and the classic Ferrari line."
On top of the shopping delights, racing fans can also put their driving skills to test on the F1 racing simulator. Three fastest drivers will have the chance to pit themselves against Mercedes AMG Petronas driver, Nico Rosberg on the simulator. In addition, from now till 18th September, shoppers with a minimum purchase of $100 on the motorsports collection stand to win 14 pairs of passes to meet Nico Rosberg up close at the Butter Factory.
The PUMA motorsports collection is available at the Red Cube (outside Raffles City Shopping Centre) and PUMA retail outlets. For details, visit www.puma.com/motorsport or www.facebook.com/pumasingapore.
Puma, one of the World's leading Sportlifestyle companies, is warming up the Gran Prix atmosphere here on our sunny island. Dubbed the ‘Red Cube’, the tetris-inspired pop-up store showcases the brand's latest motorsports collection. The launch was presented to a crowd of media, joined by PUMA Friends, including footballers Lionel Lewis, Isa Halim, sprinter Calvin Kang. Local personalities such as actress Dawn Yeoh and electro DJ Andrew T also showed up in style donning PUMA sportswear.
Prominently situated at one of the quad sides of Raffles City Shopping Centre in a coat of bright red, the store also highlights the brand's standing commitment towards motorsports. As the Official Team Partner of Mercedes AMG Petronas and Scuderia Ferrari Formula One teams, Puma has unveiled a brand new range of apparels, footwear, and accessories in the team colours. The collection also comprises of a series of fashionable sportswear from BMW Motorsports.
Speaking at launch is Miss Sheryl Wong, General Manger of PUMA Singapore, "F1 is one of the most anticipated events in Singapore and PUMA is very pleased to present the PUMA Motorsports Red Cube pop-up store which carries the brand new Mercedes AMG Petronas range and the classic Ferrari line."
On top of the shopping delights, racing fans can also put their driving skills to test on the F1 racing simulator. Three fastest drivers will have the chance to pit themselves against Mercedes AMG Petronas driver, Nico Rosberg on the simulator. In addition, from now till 18th September, shoppers with a minimum purchase of $100 on the motorsports collection stand to win 14 pairs of passes to meet Nico Rosberg up close at the Butter Factory.
The PUMA motorsports collection is available at the Red Cube (outside Raffles City Shopping Centre) and PUMA retail outlets. For details, visit here or www.facebook.com/pumasingapore.
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