Sales at BMW Group achieve best ever start to the year
14 Feb 2017|1,327 views
Following on from a sixth consecutive record-breaking year, sales at the BMW Group achieved their best ever start to the year with January figures showing increased deliveries in all world regions. Sales of BMW brand vehicles grew 7.2 percent compared to January last year; a total of 143,553 BMWs were delivered to customers around the world. Increased sales were achieved throughout the model range.
For example, deliveries of the BMW X1 rose 40.2 percent (20,059); BMW 3 Series sales grew 6.3 percent (28,684) and the brand's flagship BMW 7 Series achieved a 29.8 percent jump in sales, with 4,403 units handed over to customers around the world. Further momentum in BMW brand sales will come with the market launch of the new BMW 5 Series, which will start delivery from mid-February.
MINI also achieved increased sales in January: with a total of 19,563 delivered to customers around the world, sales were up 3.7 percent compared to the same month last year. The MINI Cabrio (1,517/+690.1 percent) and the MINI Clubman (3,693/+60.5 percent) were the brand's main growth drivers. With the market launch of the MINI Countryman being rolled out from February, sales at MINI are set for continuing growth in 2017.
Following on from a sixth consecutive record-breaking year, sales at the BMW Group achieved their best ever start to the year with January figures showing increased deliveries in all world regions. Sales of BMW brand vehicles grew 7.2 percent compared to January last year; a total of 143,553 BMWs were delivered to customers around the world. Increased sales were achieved throughout the model range.
For example, deliveries of the BMW X1 rose 40.2 percent (20,059); BMW 3 Series sales grew 6.3 percent (28,684) and the brand's flagship BMW 7 Series achieved a 29.8 percent jump in sales, with 4,403 units handed over to customers around the world. Further momentum in BMW brand sales will come with the market launch of the new BMW 5 Series, which will start delivery from mid-February.
MINI also achieved increased sales in January: with a total of 19,563 delivered to customers around the world, sales were up 3.7 percent compared to the same month last year. The MINI Cabrio (1,517/+690.1 percent) and the MINI Clubman (3,693/+60.5 percent) were the brand's main growth drivers. With the market launch of the MINI Countryman being rolled out from February, sales at MINI are set for continuing growth in 2017.
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