Starting them young: Aston Martin unveils luxury stroller

British brand Egg, known for its uniquely crafted strollers, has been announced as the Official Stroller Partner of Aston Martin. As part of this collaboration, both brands have unveiled what is referred to as the "ultimate luxury stroller".

Drawing subtle yet deliberate parallels to the marque's design language, the Aston Martin Egg stroller embodies automotive-inspired elegance with a sense of heritage built into every line. The iconic quilting echoes the interior of the DBX707, and this signature quilt pattern has also been translated into the hard trims.

The two brands have further collaborated on a range of Egg strollers, carrycots, and accessories

Honeycomb-detailed wheels are inspired by the iconic Valour and Victor models, while graphic elements on the central hub take cues from the textured rotary controls found in Aston Martin interiors, adding a refined, technical layer of detail.

The launch range will include three distinct colourways: An iconic green edition accented with subtle racing lime highlights, as well as two grey variations crafted in heritage-inspired herringbone fabric. The lighter of the two variations is further enhanced with Bitter Chocolate leather and Magneto Bronze hard trims.

The Aston Martin Egg collection will make its global debut at the Kind + Jugend Trade Fair in Cologne and is set to arrive in Q4 2025, with preorders opening in September 2025 through selected retailers worldwide as well as on Egg's website.