Volkswagen nabs former Senior Global Marketing Director of Google

Nelly Kennedy has been appointed as the new Chief Marketing Officer at Volkswagen Passenger Cars brand from mid-February 2023, succeeding Jochen Sengpiehl. Kennedy is the current Senior Global Brand Marketing Director at Google in California. She is also an acknowledged digital expert and has decades of experience in brand marketing.

Prior to joining Google, Kennedy served as the Director Digital at Conde Nast International, and has held several senior posts in global marketing with the sportswear company Adidas.