Wearnes Automotive runs the first ever Cyber Monday Online Auction for Jaguar

Wearnes Automotive, the sole distributor of Jaguar in Singapore, is running the first ever Cyber Monday Online Auction for three Jaguar models - the XE 2.0 petrol, XF 2.0 petrol and the F-PACE 2.0 petrol. With the prevalence of online retail, Wearnes Automotive is exploring ways to replace the traditional car purchase model with something exciting and engaging in the digital space.

Jaguar's Cyber Monday Online Auction officially opens at 12:00am on 27^th November and the auction will close at 11:59pm the same night. For one day only, customers can bid for their dream Jaguar at their desired price. Bid prices start at $99,000, $159,000 and $199,000 - including Certificate of Entitlement - for the Jaguar XE, XF and F-PACE, respectively. The highest bidder of each car model will have the option to purchase the car at the winning bid price.

"Jaguar has always been on the forefront of innovation and as its official retailer, Wearnes Automotive is constantly exploring unique and creative channels to market the brand. As the first online auction of its kind in the automobile industry, the objective is to break away from the norm to reach out to an increasingly tech savvy audience," said General Manager of Jaguar Land Rover, Wearnes Automotive, Ms. Corinne Chua. Jaguar's first ever Cyber Monday Online Auction is happening at cybermonday.jaguar.com.sg.