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Increased global presence in a variety of new markets has aided the firm's spectacular 185% sales growth in 2021, with more yet to come.

15 Jan 2022 | International News : Sweden


Polestar has announced that it has delivered on its global sales target of 29,000 vehicles in 2021, representing a year-on-year growth exceeding 185%.

The sales growth comes from the brand's increased global presence, increasing from 10 to 19 markets in 2021, with growth in Europe and Asia Pacific. Polestar plans to add Spain, Portugal and Ireland to its European market footprint by the first half of 2022, and enter the Middle East with presence in the United Arab Emirates, Kuwait and Israel. By the end of 2023, Polestar aims to be operating in at least 30 global markets.

Additionally, Polestar's retail footprint more than doubled in 2021 to 100 locations globally and the company aims to have 150 in operation by the end of 2022. In addition to the openings of inner-city Polestar Spaces, the company debuted its new, larger, out-of-town Polestar Destinations. The first permanent Polestar Destination opened in December 2021, outside Gothenburg, Sweden.

The firm has plans to launch three new cars in the coming three years. The Polestar 3, a premium electric performance SUV, is set to launch in 2022 and will be the first Polestar to be built in the U.S.A.

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