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Local Designer Poh Yun Ru has been announced as a Grand Prix winner in the 2022 Lexus Design Award for her innovative piece designed to stimulate memories.

14 May 2022 | Local News : Singapore

A Singaporean Designer has been selected as Grand Prix winner of the 2022 Lexus Design Award.

The Lexus Design Award was established in 2013 with the mission of supporting and nurturing creators early in their careers to help shape a better future and enhance the happiness for all through design, while articulating the Lexus brand's three core principles: Anticipate, Innovate, and Captivate.

The artwork submitted by Poh Yun Ru, titled Rewind, was selected among the total of 1,726 entries from 57 countries and regions in this 10th edition of the Lexus design competition. The piece is said to contribute to a better tomorrow by using technology to help people stimulate their memories when their recall ability is challenged, for example by dementia.

The six Lexus Design Award finalists' projects will be shown at the Lexus exhibit during Milan Design Week 2022, the world's largest design event, to be held in June 2022.

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