Lamborghini calls on Bridgestone for a new electrified age
29 Nov 2023|839 views
As our cars embrace electrification, the demands that they are placing on our tyres is climbing.
Electric and electrified cars not only deliver more instantaneous torque from their electric motors, but also have to carry heavy batteries, placing a greater demand for sheer grip and increasing the load that tyres have to bear during cornering.
Thankfully, Bridgestone is keeping abreast of these developments, continuing to deliver the high grip, performance, and safety that manufacturers expect in an electrified age.
Lamborghini has looked to Bridgestone to deliver the control necessary in its 1,001bhp Revuelto
Handling and control, even with 1,001bhp at your feet
This can be seen most clearly on Lamborghini's new Revuelto. Equipped with a new plug-in hybrid drivetrain that pairs a V12 engine with three electric motors, the car is capable of delivering an astonishing 1,001bhp alongside a total of 725Nm of torque.
All this, of course, translates into a need for high performance from its tyres. Lamborghini has thus looked to Bridgestone - its Official Technical Partner - to develop and provide it with tyres that that can maximise the potential of its latest supercar.
And Bridgestone has answered the call. The Revuelto comes factory-fitted with Bridgestone POTENZA Sport tyres, custom engineered to bring out the best of the high-performance capabilities of the Lamborghini. You'll be able to identify these specially-developed tyres thanks to the use of a new stylised 'L' mark that adorns every POTENZA Sport tyre fitted to the Revuelto.
The POTENZA Sport features an extra-wide profile designed to offer maximum grip
Now you may not necessarily have a 1,001bhp to deploy from your own car, but any performance vehicle still has plenty to benefit from utilising a set to POTENZA Sport tyres.
Take the fact that the POTENZA Sport tyres come with an extra-wide profile, designed to maximise the tyre's contact area with the road and thus maximise available grip on dry surfaces.
Then there's also the POTENZA Sport's sporty carcass package and hybrid crown reinforcement, which allows the tyre to deliver superb handling, responsiveness, as well as high-speed stability.
You can spot Bridgestone tyres specially designed for Lamborghini by this 'L' mark on the tyre's sidewall
Keeping you safe, even in unexpected situations
And then there's safety: You don't want to risk getting left by the side of the road when you're out enjoying the performance from your vehicle, and the Bridgestone POTENZA Sport has you protected.
Equipped with Bridgestone's Run-Flat Technology, the tyre ensures that you can continue to drive safely even after a puncture, for 80km at up to 80km/h, even when the tyre is completely deflated.
And when you face inclement weather when out on a drive, there's also the clever three-dimensional sipes embedded into its thread to depend on, as well as its high-performance compound, both of which ensure that you're accorded the best possible wet-weather braking performance.
Bridgestone also has a line of performance tyres designed for those that want to take their adventures off-road
Delivering performance, even when adventure takes you off-road
And for those that want to take their driving adventures off the beaten path, Bridgestone also has you covered.
Enter, the Dueler All-Terrain A/T002, utilised on Lamborghini's Huracan Sterrato, which comes with a total of 602bhp and 560Nm of torque. Needless to say, putting this much power on a dirt surface is a tall task for any tyre, but the Dueler All-Terrain A/T002, just like the POTENZA Sport, comes equipped with many innovative features that allow it to accomplish its job.
These include an innovative hexagonal block shape and pattern architecture, which not only ensures that you have all the traction and braking balance you need when tackling challenging surfaces, but also ensures that the tyre will remain clean once you're back on asphalt - handy for all those that want to revert their premium SUVs back to looking spick and span after a weekend of adventure.
Lamborghini looks to Bridgestone to provide its cars and drivers with the necessary grip, handling, and safety expected from a performance vehicle
Grip and performance, even in your own car
If you're looking for tyres designed for the best that Lamborghini has made, Bridgestone's POTENZA Sport and the rest of its lineup of tyres are available at a host of authorised resellers throughout Singapore, which you can find here.
Or find out more about Bridgestone's status as Lamborghini's Official Technical Partner here.
As our cars embrace electrification, the demands that they are placing on our tyres is climbing.
Electric and electrified cars not only deliver more instantaneous torque from their electric motors, but also have to carry heavy batteries, placing a greater demand for sheer grip and increasing the load that tyres have to bear during cornering.
Thankfully, Bridgestone is keeping abreast of these developments, continuing to deliver the high grip, performance, and safety that manufacturers expect in an electrified age.
Lamborghini has looked to Bridgestone to deliver the control necessary in its 1,001bhp Revuelto
Handling and control, even with 1,001bhp at your feet
This can be seen most clearly on Lamborghini's new Revuelto. Equipped with a new plug-in hybrid drivetrain that pairs a V12 engine with three electric motors, the car is capable of delivering an astonishing 1,001bhp alongside a total of 725Nm of torque.
All this, of course, translates into a need for high performance from its tyres. Lamborghini has thus looked to Bridgestone - its Official Technical Partner - to develop and provide it with tyres that that can maximise the potential of its latest supercar.
And Bridgestone has answered the call. The Revuelto comes factory-fitted with Bridgestone POTENZA Sport tyres, custom engineered to bring out the best of the high-performance capabilities of the Lamborghini. You'll be able to identify these specially-developed tyres thanks to the use of a new stylised 'L' mark that adorns every POTENZA Sport tyre fitted to the Revuelto.
The POTENZA Sport features an extra-wide profile designed to offer maximum grip
Now you may not necessarily have a 1,001bhp to deploy from your own car, but any performance vehicle still has plenty to benefit from utilising a set to POTENZA Sport tyres.
Take the fact that the POTENZA Sport tyres come with an extra-wide profile, designed to maximise the tyre's contact area with the road and thus maximise available grip on dry surfaces.
Then there's also the POTENZA Sport's sporty carcass package and hybrid crown reinforcement, which allows the tyre to deliver superb handling, responsiveness, as well as high-speed stability.
You can spot Bridgestone tyres specially designed for Lamborghini by this 'L' mark on the tyre's sidewall
Keeping you safe, even in unexpected situations
And then there's safety: You don't want to risk getting left by the side of the road when you're out enjoying the performance from your vehicle, and the Bridgestone POTENZA Sport has you protected.
Equipped with Bridgestone's Run-Flat Technology, the tyre ensures that you can continue to drive safely even after a puncture, for 80km at up to 80km/h, even when the tyre is completely deflated.
And when you face inclement weather when out on a drive, there's also the clever three-dimensional sipes embedded into its thread to depend on, as well as its high-performance compound, both of which ensure that you're accorded the best possible wet-weather braking performance.
Bridgestone also has a line of performance tyres designed for those that want to take their adventures off-road
Delivering performance, even when adventure takes you off-road
And for those that want to take their driving adventures off the beaten path, Bridgestone also has you covered.
Enter, the Dueler All-Terrain A/T002, utilised on Lamborghini's Huracan Sterrato, which comes with a total of 602bhp and 560Nm of torque. Needless to say, putting this much power on a dirt surface is a tall task for any tyre, but the Dueler All-Terrain A/T002, just like the POTENZA Sport, comes equipped with many innovative features that allow it to accomplish its job.
These include an innovative hexagonal block shape and pattern architecture, which not only ensures that you have all the traction and braking balance you need when tackling challenging surfaces, but also ensures that the tyre will remain clean once you're back on asphalt - handy for all those that want to revert their premium SUVs back to looking spick and span after a weekend of adventure.
Lamborghini looks to Bridgestone to provide its cars and drivers with the necessary grip, handling, and safety expected from a performance vehicle
Grip and performance, even in your own car
If you're looking for tyres designed for the best that Lamborghini has made, Bridgestone's POTENZA Sport and the rest of its lineup of tyres are available at a host of authorised resellers throughout Singapore, which you can find here.
Or find out more about Bridgestone's status as Lamborghini's Official Technical Partner here.
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