Lotus gets new Chief Brand Officer
22 Jul 2022|658 views
Group Lotus has announced the establishment of a new Global Brand and PR centre structure. The new centre will be headed by James Andrew who has been appointed Chief Brand Officer.
The new centre, with offices in the U.K., Netherlands and China, will oversee the evolution and deployment of the Lotus brand around the world.
The newly formed team will aim to establish systems, processes, teams and facilities around the world. This is to ensure that the most impactful and consistent treatment of the Lotus brand as the business evolves and develops in the future.
James Andrew will also continue his responsibilities as Executive Director of Communications for Lotus Cars Limited, reporting to Group VP and Managing Director of Lotus Cars, Matt Windle.
The new centre, with offices in the U.K., Netherlands and China, will oversee the evolution and deployment of the Lotus brand around the world.
The newly formed team will aim to establish systems, processes, teams and facilities around the world. This is to ensure that the most impactful and consistent treatment of the Lotus brand as the business evolves and develops in the future.
James Andrew will also continue his responsibilities as Executive Director of Communications for Lotus Cars Limited, reporting to Group VP and Managing Director of Lotus Cars, Matt Windle.
Group Lotus has announced the establishment of a new Global Brand and PR centre structure. The new centre will be headed by James Andrew who has been appointed Chief Brand Officer.
The new centre, with offices in the U.K., Netherlands and China, will oversee the evolution and deployment of the Lotus brand around the world.
The newly formed team will aim to establish systems, processes, teams and facilities around the world. This is to ensure that the most impactful and consistent treatment of the Lotus brand as the business evolves and develops in the future.
James Andrew will also continue his responsibilities as Executive Director of Communications for Lotus Cars Limited, reporting to Group VP and Managing Director of Lotus Cars, Matt Windle.
The new centre, with offices in the U.K., Netherlands and China, will oversee the evolution and deployment of the Lotus brand around the world.
The newly formed team will aim to establish systems, processes, teams and facilities around the world. This is to ensure that the most impactful and consistent treatment of the Lotus brand as the business evolves and develops in the future.
James Andrew will also continue his responsibilities as Executive Director of Communications for Lotus Cars Limited, reporting to Group VP and Managing Director of Lotus Cars, Matt Windle.
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