Mazda's Hypergram Experience Hub moves to Raffles City Mall
17 Jun 2025|83 views
Following its successful debut at Plaza Singapura from 3 to 8 June 2025, Mazda's Hypergram Experience Hub will now make its way to Raffles City Mall.
In partnership with Ingage Media and creative agency 3-Sixty Brand Communications, Mazda's Hypergram Experience Hub utilises next generation projection technology to display interactive 3D content without the need for screens, glasses, or devices, allowing viewers to move freely and explore visuals from every angle.
At the heart of this activation is the all-new Mazda CX-80, the brand's latest seven-seater electrified hybrid SUV. Presented as a full-scale, life-sized hologram, visitors can explore the CX-80 in detail through an automotive experience unlike anything seen before in Singapore.
The Hypergram Experience Hub marks a bold evolution in experiential marketing and is held at the Level 1 Atrium of Raffles City Mall from 16 to 26 June 2025, from 10:00am to 09:00pm daily.
Following its successful debut at Plaza Singapura from 3 to 8 June 2025, Mazda's Hypergram Experience Hub will now make its way to Raffles City Mall.
In partnership with Ingage Media and creative agency 3-Sixty Brand Communications, Mazda's Hypergram Experience Hub utilises next generation projection technology to display interactive 3D content without the need for screens, glasses, or devices, allowing viewers to move freely and explore visuals from every angle.
At the heart of this activation is the all-new Mazda CX-80, the brand's latest seven-seater electrified hybrid SUV. Presented as a full-scale, life-sized hologram, visitors can explore the CX-80 in detail through an automotive experience unlike anything seen before in Singapore.
The Hypergram Experience Hub marks a bold evolution in experiential marketing and is held at the Level 1 Atrium of Raffles City Mall from 16 to 26 June 2025, from 10:00am to 09:00pm daily.
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