The most 'social' world cup ever

Hyundai has released the 'World Cup in Numbers' infographic showing how the automaker helped to create the most 'social' tournament of all time. As an official partner of the FIFA World Cup, Hyundai's ambition was to unite football fans and give them opportunities to celebrate their love of football.

In the U.K., Hyundai partnered with Copa90 - the largest independent YouTube football channel - to deliver exciting content for fans all over the globe. With the help of the channel's presenters - Maya Jama and Tom Deacon - Hyundai and Copa90 brought the spirit of Brazil to Britain.

They gave fans the opportunity to win seven pairs of all paid VIP trips to Brazil. They also travelled to all 12 World Cup host cities in just 32 days on a mission to bring people the ultimate city guides, and gave fans free lifts in the 'Hyundai World Cup Taxi'.

In addition, Hyundai and Copa90 fulfilled the dreams of two deserving charity workers' by giving them a ticket to the 2014 FIFA World Cup Final.

The first ticket was given to Philip Veldhuis, who founded the Favela Street programme in Rio de Janeiro. The programme works throughout some of the toughest favelas in the city of Rio and uses football to help teach life skills and confidence to local children who are at risk of the streets. The second person to receive the ticket was Dhryka, the captain of the girls' team for the Favela Street programme. Dhryka comes from a tough favela in the north of the city and is an inspiration to the girls she coaches.

Globally, Hyundai engaged millions of people online, giving them the opportunity to share their passion. Successful programmes included: 'Pin My Fan Park', 'Shoot & Save' and 'Octopus Prediction' games, fan bus slogan competition, and the dedicated World Cup website, which received 7.5 million visitors.

On the ground, Hyundai provided 1,021 cars and vans to transport officials and 176 football players were transported to games by Hyundai buses.  Hyundai Fan Parks were built in five cities for people to enjoy the matches, and over 700,000 people across Europe watched Germany claim the famous FIFA World Cup trophy in the final.