After previously releasing a video teasing its release, Rolls-Royce have finally unveiled the all new Rolls-Royce Dawn, the company's modern four-seater super-luxury drophead.

"Our new Rolls-Royce Dawn promises a striking, seductive encounter like no other Rolls-Royce to date, and begins a new age of open-top, super-luxury motoring. Dawn is a beautiful new motor car that offers the most uncompromised open-top motoring experience in the world. Quite simply, it is the sexiest Rolls-Royce ever built," says Torsten Mueller-Oetvoes, Chief Executive Officer, Rolls-Royce Motor Cars.

Powering the Dawn is Rolls-Royce's beloved twin-turbo 6.6-litre V12 engine, producing 563bhp and 780Nm of torque, making it the most powerful four-seat drophead Rolls-Royce ever made. Despite its open-top, the Dawn maintains Rolls-Royce's typical steering characteristics, providing superb driver feedback to ensure an effortless yet precise drive.

At the forefront of the Dawn's development was the notion of the 'Silent Ballet': To make the Dawn the quietest convertible car in the market. Rolls-Royce developed a new fabric roof with a perfectly smooth surface, combined with an innovative tailored 'French Seam' to ensure that the air flow over the car with the roof up creates no noticable wind noise. The roof mechanism also operates in complete silence, taking 22 seconds to open or close.

Externally, the Dawn maintains timeless Rollss-Royce design principles - 2:1 wheel height to body height, a long bonnet, short front overhang, a long rear overhang, an elegant tapering rear graphic and a high shoulder line. Opening the unique coach doors, the interior of the Dawn features four seperate bucket seats set in the midst of a sumptuous and sartorial swathe of wood and leather. It is pure luxury all around, even down to the smallest details of the invidually polished metal chaplets of the instrument dials.

In common with the entire Rolls-Royce family of cars, the new Dawn is at the very vanguard of automotive design and technology, with a suite of discreet technologies that ensure a super-luxurious effortless experience.The Dawn is fitted with the Spirit of Ecstasy Rotary Controller, an intuitive, one-touch solution that allows the user effortless access to media and navigation functions. Satellite Aided Transmission, first featured on the Wraith in 2013, comes standard on the Dawn.

"At Rolls-Royce, we pride ourselves as creators of fine motor cars that also serve as social spaces," says Giles Taylor, Director of Design, Rolls-Royce Motor Cars. "The idea of creating a car like Dawn that can be used in comfort by only two adults on a day to day basis is anathema. In creating Dawn we have accepted no compromise to the comfort and luxury of four adults who want to travel together in the pinnacle of style."