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  • Mattel launches special Matchbox 70th anniversary line

    04 Feb 2023

    |

    1,164 views

    The classic Porsche 911, Mercedes G-Class 6x6, and AEC Routemaster double-decker bus are but some of the tasty examples available in the new anniversary line.

    Looking for a Mercedes-AMG G63 6x6 or a GMC Hummer EV? Or perhaps the iconic AEC Routemaster bus tickles your fancy? You could be able to fit all these into your home.

    Toy company Mattel is introducing a new line of special edition toy vehicles, which is set to comprise of a combination of collector favourites as well as some of the most iconic vehicles spanning the last seven decades.

    A portion of the anniversary collection will be made from recycled zinc, as Mattel pushes for sustainability in its die-cast offerings
    Launched as the firm commemorates the 70th anniversary of the Matchbox brand, the cars will sport special platinum details. A portion of the 70th anniversary die-cast collection will furthermore be made from recycled zinc, a move that is said to support the Mattel brand's commitment to sustainability in the die-cast category.

    Supporting this, Matchbox states that it has also committed to integrating more electric vehicles and eco-friendly themes into products, while its toys and packaging will be made from 100% recycled, recyclable or bio-based plastic materials by 2030.

    There's no word yet on whether the lineup will make it to a Toys"R"Us here, but it is already set to reach major retailers across the U.K. by 2023, with the recommended retail price starting from £2.30 for a single die-cast vehicle, which should make getting hold your desired model through the internet fairly easy.
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    mattel matchbox 70th anniversary line model car toy car zinc recycled

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    • Home
    • Car Articles
    • news
    • news Listings
    • Other News

    Mattel launches special Matchbox 70th anniversary line

    04 Feb 2023

    |

    1,164 views

    The classic Porsche 911, Mercedes G-Class 6x6, and AEC Routemaster double-decker bus are but some of the tasty examples available in the new anniversary line.

    Looking for a Mercedes-AMG G63 6x6 or a GMC Hummer EV? Or perhaps the iconic AEC Routemaster bus tickles your fancy? You could be able to fit all these into your home.

    Toy company Mattel is introducing a new line of special edition toy vehicles, which is set to comprise of a combination of collector favourites as well as some of the most iconic vehicles spanning the last seven decades.

    A portion of the anniversary collection will be made from recycled zinc, as Mattel pushes for sustainability in its die-cast offerings
    Launched as the firm commemorates the 70th anniversary of the Matchbox brand, the cars will sport special platinum details. A portion of the 70th anniversary die-cast collection will furthermore be made from recycled zinc, a move that is said to support the Mattel brand's commitment to sustainability in the die-cast category.

    Supporting this, Matchbox states that it has also committed to integrating more electric vehicles and eco-friendly themes into products, while its toys and packaging will be made from 100% recycled, recyclable or bio-based plastic materials by 2030.

    There's no word yet on whether the lineup will make it to a Toys"R"Us here, but it is already set to reach major retailers across the U.K. by 2023, with the recommended retail price starting from £2.30 for a single die-cast vehicle, which should make getting hold your desired model through the internet fairly easy.
    24.4k

    Tags

    mattel matchbox 70th anniversary line model car toy car zinc recycled

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