Ford C-Max production to be increased in Europe

The move will see Ford ramp up C-Max and Grand C-Max production at its Valencia plant by 18 per cent, to cope with rising demand for the five-seater C-Max and seven-seater Grand C-Max MPVs, which was launched in 2010.

Ever since its introduction, Ford has sold over 100,000 C-Max and Grand C-Max MPVs across Europe, and the car is the top-selling MPV in Ireland and Italy, with a 27 and 23 per cent share of the MPV market there respectively.  Ford also adds that 65 per cent of buyers are opting for the higher-series trim levels of the C-Max, such as the Titanium models.

“We expected a strong customer demand for the Ford C-MAX and Ford Grand C-MAX, but demand has exceeded our expectations,” said Roelant de Waard, vice president, Marketing, Sales and Service, Ford of Europe. “Sales of the all-new Ford C-MAX will contribute to our expectation that around 40 per cent of all the new vehicles we sell in Europe this year will be totally new or significantly freshened models.”