Lamborghini takes its V10-powered models across Sardinia

Lamborghini has taken the Huracan Evo Spyder, STO, Tecnica, and the Sterrato out together for the first time as part of its latest Driving Experience programme, showcasing the different souls of its V10 engine within its sports car lineup.

The drive saw the vehicles driving through the winding and scenic roads of Sardinia, which served as the perfect location for all joining in the drive to experience the character of each of the four models.

Attendees of the driving experience also got to configure the super sports car of their dreams in the Ad Personam Studio of the  Lamborghini Lounge Porto Cervo

Those that participated in the drive also got to immerse themselves in the luxurious Lamborghini Lounge Porto Cervo situated in Promenade du Port, wherein they were treated a closer look at the brand's partnerships and projects before visiting the seasonal Ad Personam Studio.

Here, customers were able to release their creativity to configure the super sports car of their dreams, with a vast assortment of samples of exterior colours and interior upholsteries as well as a Lamborghini product specialist on hand to offer assistance.

Lamborghini states that it has already seen a total of 24,048 examples of the Huracan sold since its launch in 2014, while all 1,499 examples of the Huracan Sterrato are already sold out.

The firm is entering its next step, which it has termed the 'Direzione Cor Tauri'. The new strategic direction will see Lamborghini gradually embracing electrification, starting with the hybrid V12 in the Revuelto. The firm also plans to launch its first plug-in hybrid Urus come early 2024, which will be followed by an all-electric Super SUV, as well as a high-ground clearance grand tourer with a 2+2 seating arrangement, as previewed via the Lanzador concept revealed in August 2023.