Lexus announces three mentors for 2021 Lexus Design Award

Lexus announced three mentors for the 2021 Lexus Design Award, the international design competition that is currently accepting submissions from the world's emerging designers.

Architect Mariam Kamara and Designer Sabine Marcelis join as first-time mentors along with Designer and Inventor Joe Doucet, who returns for his second year.

The judging criteria of the Lexus Design Award are based on three key Lexus brand principles - Anticipate, Innovate and Captivate for a better tomorrow. From among the worldwide entries six finalists will be selected for mentoring by world-class creators at the forefront of their fields.

Beginning with a direct mentoring workshop, this unique program also provides months of ongoing mentorship during prototype production until final presentation for Grand Prix judging.

Each mentor carries a unique perspective and expertise, which they will bring directly to the program finalists. Nigerian Architect Mariam Kamara creates spaces that elevate, dignify and provide a better quality of life in her projects worldwide. Sabine Marcelis, based in the Netherlands, works in material, installation and object design, seeking magical moments to create unexpected experiences. Joe Doucet, who is a Designer, Entrepreneur, Inventor and Creative Director, focuses on finding solutions for daily societal challenges in product, furniture, environment and technology design.

In addition, Museum of Modern Art New York (MoMA NY) Curator Paola Antonelli, a design authority who has served on the jury since the award's inception, and Simon Humphries, Head of Toyota and Lexus Global Design, Lexus International, will stay on as judges for the Lexus Design Award 2021 program.

The six finalists selected by the Judging Panel will bring their ideas to life as prototypes under their mentors, and exhibit and present their work at Milan Design Week in April 2021.

On-site presentations and judging will climax with the announcement of the Grand Prix winner. The final roster of judges and mentors will be announced in late 2020. Entries for the Lexus Design Award 2021 will be accepted until 11 October 2020. Lexus Design Award 2020 is still ongoing and will conclude with the Grand Prix Winner announcement on 1 September 2020. More information on Lexus Design Award 2021 can be found here.