Seat assembles Arona and Leon in Algeria to boost globalisation
17 Jul 2018|2,387 views
Seat continues to grow outside Europe with an ambitious globalisation strategy. The strategy is gaining new momentum with the final assembly of the Arona and the Leon in the plant owned by the Volkswagen Group and the Group's importer in Algeria, in the city of Relizane, which is located 280km southwest of Algiers. Both models are now on sale through Seat dealerships in Algeria.
The Arona and the Leon strive to follow the successful lead of the Ibiza. Just as with the Ibiza, both models are manufactured in the Martorell factory, and the final assembly for the Algerian market is now being carried out in the Relizane plant.
The Ibiza, which has been assembled in Algeria since the plant was inaugurated one year ago, has triggered a considerable sales increase for Seat in the country. In the first six months of 2018, Seat delivered 11,400 cars in Algeria, which has become one of the brand's highest-volume markets.
Seat continues to grow outside Europe with an ambitious globalisation strategy. The strategy is gaining new momentum with the final assembly of the Arona and the Leon in the plant owned by the Volkswagen Group and the Group's importer in Algeria, in the city of Relizane, which is located 280km southwest of Algiers. Both models are now on sale through Seat dealerships in Algeria.
The Arona and the Leon strive to follow the successful lead of the Ibiza. Just as with the Ibiza, both models are manufactured in the Martorell factory, and the final assembly for the Algerian market is now being carried out in the Relizane plant.
The Ibiza, which has been assembled in Algeria since the plant was inaugurated one year ago, has triggered a considerable sales increase for Seat in the country. In the first six months of 2018, Seat delivered 11,400 cars in Algeria, which has become one of the brand's highest-volume markets.
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