The new Lexus IS range is available for orders
10 Feb 2013|6,701 views
The new IS range was recently unveiled to widespread acclaim at the 2013 Detroit Motor Show and now the new Lexus IS range is open for pre-orders and bookings locally at Borneo Motors.
Lexus' prominence in the local market has increased in the past year with the highly successful introduction of the new corporate face on the GS and RX model range. Globally, its unit sales has increased by 51 percent - the strongest luxury market share growth within the automotive industry. Lexus expects continued sales growth with the all new Lexus IS.
The new Lexus IS model range is targeted at younger drivers and has been engineered to provide outstanding dynamic capabilities and an exhilarating driving experience. The new Lexus IS is inspired by the LFA halo car - with a sleek body that incorporates a dramatic new design characterised by the Lexus' signature spindle grille.
"We are excited about the launch of the new IS model range. Since the model's introduction, the IS has always been a popular choice among the local crowd. However, after seeing the improvements made on the new model range, coupled with the two new exciting variants in the IS F Sport and the IS 300h, I am confident that the IS popularity will exceed the high expectations and performance standards of all the preceding IS models," said Mr Klaus Redomske, Marketing Director, Borneo Motors Singapore.
The new IS range was recently unveiled to widespread acclaim at the 2013 Detroit Motor Show and now the new Lexus IS range is open for pre-orders and bookings locally at Borneo Motors.
Lexus' prominence in the local market has increased in the past year with the highly successful introduction of the new corporate face on the GS and RX model range. Globally, its unit sales has increased by 51 percent - the strongest luxury market share growth within the automotive industry. Lexus expects continued sales growth with the all new Lexus IS.
The new Lexus IS model range is targeted at younger drivers and has been engineered to provide outstanding dynamic capabilities and an exhilarating driving experience. The new Lexus IS is inspired by the LFA halo car - with a sleek body that incorporates a dramatic new design characterised by the Lexus' signature spindle grille.
"We are excited about the launch of the new IS model range. Since the model's introduction, the IS has always been a popular choice among the local crowd. However, after seeing the improvements made on the new model range, coupled with the two new exciting variants in the IS F Sport and the IS 300h, I am confident that the IS popularity will exceed the high expectations and performance standards of all the preceding IS models," said Mr Klaus Redomske, Marketing Director, Borneo Motors Singapore.
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