Lincoln to display student concept at Monterey
15 Aug 2021|696 views
Lincoln will display one of the four concepts from the Lincoln and ArtCenter College of Design challenge - 'Anniversary' at The Quail Motorsports Gathering.
A futuristic, four-passenger Lincoln vehicle, the 'Anniversary' leverages its digital technology to enable its passengers to connect the present and the past, fitting the challenge of imagining Lincoln vehicles of 2040 and beyond, as well as the world in which they would live.
"The storyboarding presented by these students was beyond impressive, showcasing their rich design talent and creative approach to storytelling," said Kemal Curic, Global Director, Lincoln. "This is precisely why we decided to create a full- sized replica of one of the projects, highlight the amazing talent in tomorrow's designers and their unique perspective of our Lincoln Quiet Flight brand DNA."
Lincoln will display one of the four concepts from the Lincoln and ArtCenter College of Design challenge - 'Anniversary' at The Quail Motorsports Gathering.
A futuristic, four-passenger Lincoln vehicle, the 'Anniversary' leverages its digital technology to enable its passengers to connect the present and the past, fitting the challenge of imagining Lincoln vehicles of 2040 and beyond, as well as the world in which they would live.
"The storyboarding presented by these students was beyond impressive, showcasing their rich design talent and creative approach to storytelling," said Kemal Curic, Global Director, Lincoln. "This is precisely why we decided to create a full- sized replica of one of the projects, highlight the amazing talent in tomorrow's designers and their unique perspective of our Lincoln Quiet Flight brand DNA."
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