Nissan to electrify London's Covent Garden

Nissan has announced that it will be electrifying London’s Covent Garden through its popular Feel Electric Festival ahead of the 2024 FIA Formula E World Championship Season 10 finale.

Those in the capital will be able to visit the Feel Electric Quest Lab, which offers visitors the chance to prove their driving skills on a bank of race simulators, create their own Manga-style racing avatar, or learn about Formula E car technology and test their knowledge in an interactive quiz.

Visitors to the festival will be able to catch a London-themed 3D poster designed by renowned Graphic Artist and Illustrator Jalcalara at the festival

Two Nissan Formula E race cars will be on display at the festival with one shown within a life-sized, London-themed 3D poster designed by renowned Graphic Artist and Illustrator, Jalcalara (Juan Alcala). Custom art and race memorabilia created by Nissan Formula E Team at previous E-Prix will be displayed, including a crystal cherry blossom helmet and a bespoke kimono from the first-ever Tokyo E-Prix.

Those visiting will also be able to create their very own custom clothing at the pop-up NISMO streetwear store, which is set among traditional Japanese 'Sakura' cherry blossom trees. These also provide the perfect spot to sample complimentary sushi from the famous Sushi Samba restaurant.

The Nissan Feel Electric Festival will open every day from 17 to 21 July 2024 and entry is completely free.