Opel launches new campaign for its commercial vehicle lineup

Opel has launched a new advertising campaign to highlight the capabilities of its new lineup of commercial vehicles.

Accompanied with the motto, "The new Opel 100 % electric vans. Carriers of possibilities", the trio of vehicles are said to make dreams come true by making moves or large deliveries of technology and furniture possible, whether it be delivering gas for the kitchen, the internet connection or products and toys ordered online.

Also highlighted in the campaign are the core competencies of the Opel Combo, Vivaro and Movano, including what is claimed to be a class-leading range. The Movano Electric, for example, offers a WLTP range of 420km on a single charge, while being able to offer up to 1,700 litres of cargo volume, while the Vivaro Electric comes in at a height of just about 1.9m, allowing it to drive into most underground carparks and deliver goods directly into your home. The lineup also comes with the firm's adaptive, glare-free Intelli-Lux LED Matrix Light technology, and can be had with up to 21 driver assistance systems, making long work and business trips as well as manoeuvring on company premises or in the city easier and safer.

The campaign is being rolled out across different channels including public and private television and radio channels, supported by a host of content for social media. Catch its lead video embedded below.