Volkswagen announces 2017 #PinkBeetle limited edition model

Volkswagen of America Inc. have announced that the #PinkBeetle will go into production as a 2017 model, having been shown as a concept at the 2015 New York Auto Show. The first vehicle ever to officially be named as its own hashtag, the exclusive run of #PinkBeetle models will be available in coupe and convertible configurations. The 2017 #PinkBeetle will be offered in limited quantities across the U.S.A. With a 1.8-litre turbocharged direct-injection TSI engine and a six-speed automatic transmission, the #PinkBeetle produces 170bhp and 249Nm of torque. 

Offered in its own unique shade of Fresh Fuchsia Metallic paint, the special edition Beetle model's eye-catching paint is contrasted by gloss-black mirror caps and black running boards. Both coupe and convertible versions have Bi-Xenon head lights with LED Daytime Running Lights, LED tail lamps and LED rear license plate lighting as standard.

Interior design features of the #PinkBeetle include a black dashpad with surrounding pink accent and a leather-wrapped multi-function steering wheel. The Pink Club cloth seats are reminiscent of the signature plaid inserts of the GTI, replacing the classic design's red striping with a perfectly-matched pink hue. Standard equipment includes Volkswagen's MIB II infotainment system, which serves as the foundation for the VW Car-Net App-Connect suite of features.

The #PinkBeetle is fitted with Volkswagen's Composition Media infotainment system that has a 6.3-inch screen with a capacitive touch sensor to enable gesture controls like swiping and pinch-zooming. MIB II also features a proximity sensor, which detects when a hand is nearby and automatically switches its display to allow easier selection of specific features. USB and Bluetooth connectivity for compatible devices is standard, along with a rearview camera and a three month trial of SiriusXM Satellite Radio. Other standard equipment includes heatable front seats and KESSY Keyless access with push-button start.