BMW Group to present mobility experience of the future at CES 2020
28 Dec 2019|913 views
The BMW Group will be presenting its visionary approaches to creating the mobility experience of the future at the Consumer Electronics Show (CES) 2020, taking place in Las Vegas from 7 to 10 January 2020.
At the heart of the company's presentation is a firm belief in its ability to not only understand the requirements of future mobility but also find answers to them. The BMW Group stand promises to showcase this change in perspective, while the offered experiences and practical demonstrations will anchor this belief in reality for the visitors from all over the world.
BMW will also bring the BMW i3 Urban Suite to CES in Las Vegas to reveal a mobility experience tailored entirely to the passenger's individual needs.
A standard BMW i3 has underwent a complete transformation (with only the driver's seat and dashboard left untouched) so that its interior now has the relaxed feel of a boutique hotel. The aim was to create an inviting space with a high feel-good factor in which to spend time - the perfect place for relaxing, enjoying in-car entertainment or focusing on work in a laid-back setting.
This has been achieved by including, among other things, a large, comfortable seat with footrest, a screen that flips down from the headliner, and a personal Sound Zone.
The BMW i3 Urban Suite also represents a logical step forward in the BMW Group's commitment to sustainable mobility. The vehicle is underpinned by a holistic approach to making responsible use of resources, encompassing the powertrain with zero local emissions, the careful selection of materials and the production processes involved.
Fabrics containing recycled materials therefore come together with certified wood and olive-tanned leather, while the floor mats are made from recyclable materials that can be fed back into the materials cycle, as per circular economy principles.
The car will offer its passenger a first-hand experience of the BMW Group's innovative and sustainable mobility concept, while clearly demonstrating that luxury travel in the future will have nothing to do with vehicle size.
The BMW Group will be presenting its visionary approaches to creating the mobility experience of the future at the Consumer Electronics Show (CES) 2020, taking place in Las Vegas from 7 to 10 January 2020.
At the heart of the company's presentation is a firm belief in its ability to not only understand the requirements of future mobility but also find answers to them. The BMW Group stand promises to showcase this change in perspective, while the offered experiences and practical demonstrations will anchor this belief in reality for the visitors from all over the world.
BMW will also bring the BMW i3 Urban Suite to CES in Las Vegas to reveal a mobility experience tailored entirely to the passenger's individual needs.
A standard BMW i3 has underwent a complete transformation (with only the driver's seat and dashboard left untouched) so that its interior now has the relaxed feel of a boutique hotel. The aim was to create an inviting space with a high feel-good factor in which to spend time - the perfect place for relaxing, enjoying in-car entertainment or focusing on work in a laid-back setting.
This has been achieved by including, among other things, a large, comfortable seat with footrest, a screen that flips down from the headliner, and a personal Sound Zone.
The BMW i3 Urban Suite also represents a logical step forward in the BMW Group's commitment to sustainable mobility. The vehicle is underpinned by a holistic approach to making responsible use of resources, encompassing the powertrain with zero local emissions, the careful selection of materials and the production processes involved.
Fabrics containing recycled materials therefore come together with certified wood and olive-tanned leather, while the floor mats are made from recyclable materials that can be fed back into the materials cycle, as per circular economy principles.
The car will offer its passenger a first-hand experience of the BMW Group's innovative and sustainable mobility concept, while clearly demonstrating that luxury travel in the future will have nothing to do with vehicle size.
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