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Pininfarina has revealed a New York City-inspired Battista as the first creation from its new bespoke personalisation programme.

22 Jul 2021 | International News : U.S.A


Pininfarina has revealed a New York City-inspired Battista that heralds its bespoke programme for the Battista.

The programme will bring Battista clients on a journey with its design team to create their perfect pure-electric hyper GT, as part of an in-depth collaborative process. A new Atelier space at the Cambiano production facility will provide the perfect environment to inspire the creative process when it opens later this year, housing an extensive range of colour and material samples close to the assembly area, where Automobili Pininfarina’s skilled technicians will turn clients' dreams into reality.

Red, white and blue colour theme is complimented by Exposed Signature Carbon body work for the New York-inspired Battista
Every element of the vehicle receives bespoke treatment, with clients offered a 360-degree consulting service resulting in a truly unique creation.

Customers will also get to personalise the luxurious interiors of the Battistas, with everything from the choice of leather and Alcantara to the contrast stitching, Interior Jewellery Pack and fine aluminium interior detailing.

In addition to the selection of 56 exterior paint finishes, Battista owners also have the opportunity to choose exposed carbon fibre bodywork, bespoke paint finishes for the 'Goccia' roof, exterior jewellery in the form of anodised finishes or bespoke paint, or a contrasting front end in the clients’ choice of colour.

As a sample of what can be achieved from the programme, the first bespoke commission is inspired by New York City and features a sophisticated red, white and blue colour theme, led by Exposed Signature Carbon body work with world-first Iconica Blu thread, delivering a dramatic visual from every angle.

The commission also includes Performance Stripes and Pinstripe finished in distinctive Bianco Sestriere metallic - meticulously applied by hand due to the complex shapes of the body panels - with a red Exterior Jewellery Pack elegantly completing the exterior design with a Furiosa Carbon Accent Pack finished in Black Exposed Signature Carbon.

Customers of the Battista will be able to customise their cars from a new Atelier space at the Cambiano production facility
The first bespoke commission also gets Impulso wheels, finished in Dark Matt Grey with a brushed aluminium centre-lock ring anodised in black, matching the black Goccia roof, rear diffuser, rear wing and brushed aluminium headlight engraving.

In the cabin, the special commission features Pilota seats finished in black leather upholstery with Iconica Blu Alcantara with navy colour inserts elegantly showcasing the Battista's interior design and luxurious materials. The exterior theme is carried through to the interior with Iconica Blu stitching with unique red and white cross stitch, red headrest logo and unique white seatbelts, with Iconica Blu thread on the back of the carbon seats.

Brushed aluminium detailing is finished in red, subtly referencing the red Exterior Jewellery Pack, with darker details provided by the Interior Jewellery Pack finished in brushed aluminium anodised in black.

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