Hyundai ranks as the second-highest non-premium brand in U.S.A study
26 Jun 2019|4,052 views
New vehicle quality across the entire Hyundai lineup resulted in the company being ranked as the second-highest non-premium brand in J.D. Power's 2019 U.S. Initial Quality Study (IQS)SM for the second consecutive year. Hyundai owners reported three fewer problems per 100 vehicles (PP100) than in 2018 as Hyundai also maintained its third overall ranking with a significant 12 PP100 fewer than the fourth place brand.


As a brand, Hyundai ranked first in two of the eight categories with the fewest reported Audio, Communication, Entertainment, and Navigation (ACEN) and seat problems. J.D. Power also classifies problems as either design or defect/malfunction and Hyundai finished with the lowest number of design related problems among non-premium brands.
"Our performance in the highly respected IQS study and our overall commitment to quality are a testament to the entire company's dedication, including design, engineering, manufacturing, service, field teams and our dealer partners, to deliver the highest quality vehicles to our customers. We are proud to maintain our quality leadership and will not relent in our pursuit to constantly improve the quality of our vehicles," said Barry Ratzlaff, Vice President, Customer Satisfaction, Hyundai Motor America.
Hyundai's strong showing in J.D. Power's IQS follows its fifth place non-premium ranking in J.D. Power's 2019 U.S. Vehicle Dependability Study (VDS), demonstrating its quality leadership over time. Santa Fe was also ranked highest in its class in the J.D. Power 2019 VDS. J.D. Power measures initial quality by the number of problems owners experience per 100 vehicles during the first 90 days of ownership, with a lower score reflecting higher quality. Hyundai had 71 PP100, outpacing the industry average of 93 PP100.
New vehicle quality across the entire Hyundai lineup resulted in the company being ranked as the second-highest non-premium brand in J.D. Power's 2019 U.S. Initial Quality Study (IQS)SM for the second consecutive year. Hyundai owners reported three fewer problems per 100 vehicles (PP100) than in 2018 as Hyundai also maintained its third overall ranking with a significant 12 PP100 fewer than the fourth place brand.


As a brand, Hyundai ranked first in two of the eight categories with the fewest reported Audio, Communication, Entertainment, and Navigation (ACEN) and seat problems. J.D. Power also classifies problems as either design or defect/malfunction and Hyundai finished with the lowest number of design related problems among non-premium brands.
"Our performance in the highly respected IQS study and our overall commitment to quality are a testament to the entire company's dedication, including design, engineering, manufacturing, service, field teams and our dealer partners, to deliver the highest quality vehicles to our customers. We are proud to maintain our quality leadership and will not relent in our pursuit to constantly improve the quality of our vehicles," said Barry Ratzlaff, Vice President, Customer Satisfaction, Hyundai Motor America.
Hyundai's strong showing in J.D. Power's IQS follows its fifth place non-premium ranking in J.D. Power's 2019 U.S. Vehicle Dependability Study (VDS), demonstrating its quality leadership over time. Santa Fe was also ranked highest in its class in the J.D. Power 2019 VDS. J.D. Power measures initial quality by the number of problems owners experience per 100 vehicles during the first 90 days of ownership, with a lower score reflecting higher quality. Hyundai had 71 PP100, outpacing the industry average of 93 PP100.
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